Paul Lehnen hates to write in the third person but enjoys trying nutritional supplements (how does he find the time?). Apart from the creation of imaginary businesses and business models, his interests involve web and video based works that deal with the inevitability of nonsense as it is created in language. He is beginning to explore the possibilities of subtitles and multi-languaged dialogue/interaction as a potential site to explore the production of and the responses to disturbances in semantic orientation.